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Why you must build a list!

If I was to tell you one thing and one thing only about internet marketing, I would tell you the following: Build a list! And the reason is simple. It’s a lot harder to get a new customer then it is to sell to an existing one: Fact!

It’s all about control. When you have a list built you can drive traffic at will to any site you choose that is in line with what your subscribers want, and that means that you can effectively write your own pay check. Any time you want traffic, you have it there on tap without having to pay for it or write boring articles and make endless forum posts.

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When you build your list you are creating an asset that is worth money. You are investing in your future. It’s time to stop thinking short term and let internet marketing look after you long term. Why you need to keep in contact with your list!

What would happen if your girlfriend or boyfriend didn’t contact you for weeks? Would you assume the relationship was over? Would you be annoyed? How quickly would you pick up the phone when they called again? Well here’s the thing. It works the same with your subscribers- you are in a relationship with them and you need to show them love!

You need to keep in contact with them and maintain the relationship to get sales. Your relationship and the quality of it is the most important thing that you have. Without it you are just another mail in their inbox waiting to get deleted.

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The internet is one big bag of distractions so you need to maintain your presence in the eyes of your subscribers and keep in front of them. When you manage to keep in front to them and maintain the relationship the money will follow. Why Auto-Responders are a mUST for you in this business!

You may have heard a great deal about auto-responders and maybe you’re wondering why they are so important and why you need them. Well the answer is simple. They are the best way to automate the all important relationship building side of things and they will get sales for you while you are getting on with the job of finding new subscribers for your list.

When you have an auto-responder loaded with messages that are going to go out to your subscribers over the next weeks, months or year you can sit back knowing that you keeping in contact with your customers while you find new people for your list. The auto-responder is the most important bit of kit that you have in this business because it enables you to GROW and EARN MORE while you nurture and develop your best asset online i.e. your list!

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