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Adam Willhoeft is an online marketing consultant, social media consultant, digital strategist, social media strategist and an online reputation management specialist. He works with C-level executives to plan, design, build and manage successful digital strategies. His outside-the-box approach delivers innovation and results to the clients he works for. digital strategist social media strategist social media consultant Adam Willhoeft is an online marketing consultant, social media consultant, digital strategist, social media strategist and an online reputation management specialist. He works with C-level executives to plan, design, build and manage successful digital strategies. His outside-the-box approach delivers innovation and results to the clients he works for.

Skills and Experience Summary (2012) 7 yrs. experience, with specific to digital/social media strategies and digital media buying 4 yrs. experience in a project manager role Bought and optimized over $25,000,000+ in ad inventory for online campaigns Managed annual advertising budgets over $12,000,000+ Performance Driven – it all comes down to ROI Strong ability to influence key stakeholders and related decisions Ability to lead, work autonomously and collaboratively in a fast-paced team environment delivering top quality results with a positive demeanor Strong history in managing client relationships and expectations Adapts to change quickly

Project Management

Proficient in the direct management of cross-functional production teams Managed a team of 8 (media buyers, designers, developers, and network engineers) Managed up to 15 agencies/networks at one time to deliver against the same goal Managed complex multi-disciplinary project teams through all phases of the project life cycle, providing leadership, coaching, and training to achieve aggressive targets Evaluated deliverables to ensure the work met requirements and maintained a high level of quality Fluent with the use of project management tools and methodologies. Advanced skills in Microsoft Project, Microsoft Office, and Visio Ability to think “outside the box” and contribute to the improvement of internal processes Managed digital marketing budgets using ROI reporting/forecasting through monitoring, data and statistical analysis Tracked and analyzed the performance of digital marketing campaigns in order to recommend ways to optimize programs that deliver value and surpass objectives. Strong analytical and problem solving skills